Proud Member & Contributor. On June 6, 2022, AdExchanger and AdMonsters presented awards to the 2022 Top Women in Media and Ad Tech Honorees at a sold out Awards Gala in New York City. Media is an important pillar of Krogers alternative-profit business, and Pratt oversees the product development, sales, and operations of in-store, onsite and off-site advertising. The companys vision centers on using the latest machine and deep learning technology to deliver brands a custom algorithm capable of trading and optimizing independently. Cadent-Catalina Partnership Wins AdExchanger Award for Best Data-Driven TV Campaign for Applegate Oct 31, 2022 (PRNewswire via COMTEX) -- PR Newswire NEW YORK and ST. PETERSBURG, Fla., Oct.. Its so important to be able to come to work every day to a support system where you can fail together, grow from mistakes, and win as a team when you finally get it right. Cognitivs inclusion as a finalist is the companys latest industry recognition. Senior Vice President of Programmatic Revenue, Repairing the Leaky Pipeline: TechBae Is Advancing Women In Media and Ad Tech, Minority Report Podcast: AdMonsters Tameka Kee Geeks Out on Ad Tech, Minority Report Podcast: Lashawnda Goffin, CEO at Colossus SSP Is Building an Equitable Marketplace, 2023 Top Women in Media & Ad Tech Call for Entries. Hear from innovators, industry leaders, researchers and analysts on both the buy and sell-side of programmatic media and marketing. AdExchanger award finalists include Samsung, iHeartMedia, Roku, Goodway Group, Spectrum Reach, Disney, T-Mobile, Trusted Media Brands, Vox Media, The Wall Street Journal/Barron's Group, Epsilon, Memorable AI, Adapex, among many other industry leaders across a plethora of categories. AIQ brings order to CX chaos. The world leader. Get notified for all upcoming AdExchanger Awards and Events. Facebook, now Meta, is rarely out of the headlines. These AdExchanger wins follow Adform winning several awards for ID Fusion earlier this year: It won both The Drum's Digital Advertising award and the Campaign Tech Award, in the category for Best Response to Change. With a vision to create a more transparent and effective media landscape for consumer-packaged goods brands, she was instrumental in the creation of Kroger Precision Marketing in 2017. Pratt holds a Bachelor of Arts in Economics from Denison University. Cognitiv, the leading custom AI media buying solution , has been named a finalist in the 2022 AdExchanger Awards. So writes New York Times columnist Shira Ovide in a recent missive for the NYT's On Tech newsletter, a guide to how technology is changing the world, in wonderful and not-so-wonderful ways. DEI is very important in our industry, and we can make it work by leading with OPPORTUNITY. Thank you to everyone who believed in the importance of this work and in me. AdExchanger - AdExchanger Awards 2022 Welcome to the 2022 AdExchanger Awards Celebrating Excellence in Digital Marketing and Advertising ENTRY DEADLINES & FEES Early deadline: August 11 | entries received by 11:59PM ET on August 11th are $400 each Late deadline: August 18 | entries received by 11:59PM ET on August 18th are $550 each Celebrating Excellence in Digital Marketing and Advertising Search Winners Contact Search Winners Agency & Consulting Best Programmatic Consulting Or Advisory Firm Winner Cloud-based data services companies, Snowflake largest among them, have become essential partners for data collaborations. This panel -- which includes both newbies and a veteran to the public markets will weigh in on the IPO trend and what it means for their individual companies as well as ad techs broader future. Overall Excellence in Programmatic Media. In the current state of measurement, there's what we have today, and what will be missing come tomorrow. So highly recommend, Loved the location and the agenda. Awards finalists were announced on AdExchanger's website: www.adexchanger.com/go/awards-2022/ About Bounteous Founded in 2003 in Chicago, Bounteous is a leading digital experience consultancy that co-innovates with the world's most ambitious brands to create transformative digital experiences. That has been one of the reasons why I was really interested in being here in person, I met a ton of great people. As an industry, weve spent years collecting data on consumers and their habits as a way to understand how best to advertise to them. In this fireside, Bowles gives us a peek behind the Meta curtain. Adtech is about leveraging tech to help brands interact with consumers, otherwise known as people. NEW YORK, Oct. 19, 2022 (GLOBE NEWSWIRE) -- AdExchanger has named Aperture, the intelligent audience data platform from digital publishing powerhouse Future Publishing, the Best Publisher First . Before she was dubbed one of the most important people in media by Adweek, Megan was an Olympic class athlete, using her perseverance and resilience to pivot into a successful career in technology. Congratulations to the 2021 AdExchanger Awards winners. And then just connections and getting to know people who are in our industry sharing some of the same things we are going through, We have folks who literally just came over to us and were like 'we need gaming and we need it now and can we set up a relationship today', so we are almost cutting contracts on the day of, which for us on the sales side of the business is a big deal. AdExchanger and AdMonsters have come together to evolve theannual Top Women in Media Awards into the Top Women in Media and Ad Tech Awards torecognize, celebrate, inspire and bring together the women who are making an impact in the greater digital media and advertising technologycommunity. Claravine, a pioneer in data integrity for the global enterprise, has been selected as a 2022 AdExchanger Award winner for Best Data Technology. Beam Suntory is reinventing Beams market-centric business model to one that is both global and personal. Cognitiv brings custom Deep Learning AI technology to the advertising and marketing landscape offering marketers an industry-leading media buying solution that is both scalable and performant. We have big plans for 2023. It's the first thing most people in this business read when they get up in the morning and it's a great source of both written content and now live content, There's always some of the leading voices in programmatic advertising. The experience can transform a companys priorities, change relationships with customers and put companies on a roller coaster of ups and downs that mirror a stocks rise and fall. Break bread and catch up on the day with other attendees at our networking lunch. The award program, which recognizes and . I feel that their work elevates my own, and I'm so grateful., My biggest inspiration would definitely have to be my team. "Many of the best known names in the media and publishing industry are our customers. New York, NY --News Direct-- Cognitiv. About Adform NEW YORK, Oct. 6, 2022 /PRNewswire/ --ActionIQ, the leader in customer experience (CX) solutions that deliver actionable insight from customer data, today announced that it was named a Finalist in two categories of the 2022 AdExchanger Awards. From ad tech product to programmatic sales and ops, these women are expert translators using marketing and content to simplify messaging, or using sales their sales mastery to make the programmatic case to their partners. I am honored to be standing in front of this group of women tonight. 2022 Agenda 7:00 am - 8:30 am Coffee & Breakfast But the company missed investor expectations, sending the stock sliding nearly 8% in after-hours trading. We will provide a mask for any attendee who wants one. Come for insightful presentations, informative panels, in-depth workshops and invaluable networking with PROGRAMMATIC LEADERS. The Power of the Hashed Email: Mano Pillai, Chief Product Officer, LiveIntent on the Future of Privacy, Targeted to Your Wrist: Smart-Watch Advertising, Best Practices for Ensuring High-Quality Inventory & Ads, The Neglected Demographic: Multicultural Ad Spend. Already in the midst of transformation, ad agencies were tested by the pandemic and the ensuing talent crisis. For more information, please visit www.bounteous.com. 2021 was a tough year for Nielsen and panel-based measurement in general. Entrepreneurship has made me internalize this truth Women lift women. Each marketer has a unique set of goals, which is why Cognitiv created a platform capable of automatically building custom algorithms that simultaneously consider the user, the context, the message and the campaign objectives. Genius Monkey is a finalist in the award category of Best Account Support by a Technology Company. We apologize for any inconvenience, your privacy and your membership are important to us. The 2020 AdExchanger Awards. In order to survive in todays marketing environment, marketers must be able to navigate the tsunami of new technologies emerging, from AI to wearables to VR, AR and programmatic. Women whove had an exceptional impact on diversity and inclusion in their teams, companies and the media industry as a whole. Awards finalists were announced on AdExchanger's website: www.adexchanger.com/go/awards-2022/. Adapex, the award-winning AdOps and adtech provider for publishers, is a finalist for a 2022 AdExchanger Award celebrating excellence in digital advertising and marketing. Or, in the words of futurist and author Douglass Rushkoff, so long as we join Team Human. What does that mean? "Creating a seamless platform for clients so they can increase their revenues is exactly what we set out to accomplish.". Note: Discounts cannot be combined. Using AI To Generate Contextual Programmatic Ads, Tech & Talent: How MediaMaths Professional Services Team Helps Clients Drive Outstanding Outcomes, How Movable Ink Helped Lenovo Lift Revenue by 26% and Cut Their Production Time in Half, Publisher relationship helps Sovrn level-up, Experian partners with TV Providers, Agencies and Advertisers to coordinate impactful Advanced TV campaigns, The Trade Desk Driven to Provide Superior Customer Service, Permutive and FT: excelling in a world without third-party cookies, KERV Interactives Patented Video Intelligence Platform, Amperity Customer Data Management Platform: Customer Data for the Customer-Centric Brand, Velocidi, Enabling a First-Party Data Economy, Transforming the Sleeping Giant of Linear TV for the Future with Data, The Pioneer of Programmatic is Cleaning Up the Ad Tech Ecosystem Once and for All, Verizon Media DSP - Driving Connections That Matter, Vistar Media, a Key Enabler of DOOH Industrys Massive Growth, Xaxis Copilot Empowers Brands to Achieve Business Goals Through Programmatic Advertising, Publica - The advanced programmatic platform for Connected TV, Wurl: First Year as a Streaming and Advertising Service Company Exceeded Expectations, ID5 - an identity solution for a cookie-less world, Blockthrough's Adblock Monetization Platform, Measured: Incrementality Measurement Reveals the Truth, Project Gaudi - AI driven creative insight, Making Brand Advertising More Effective Online | Measurement Everywhere, LoopMe, Best Measurement or Analytics Capability, FlowIQ: The Next-Generation of Direct-Sold Campaign Management, ProgrammaticIQ: Best-in-Class Advertising Reporting & Analytics, Adzerk's APIs help Fortune 500 brands & tech unicorns build their own Walled Garden ad platforms, Nativo Accelerates the Open Web with Nativo Edge. Cognitivs product suite, aiming to create more impactful and cost effective campaigns at scale, include Cognitiv Performance, Cognitiv Incrementality, and Cognitiv Curation. The full list of 2022 Award Finalists can be found here. Cognitiv's proprietary platform, NeuralMind, and innovative performance solutions deliver clients and their customers with engaging ad experiences proven to convert. At this time, while vaccination against Covid-19 is strongly recommended, proof of vaccination is not required. SAVE THE DATE!Programmatic I/O New York 2023September 26-27Hilton Midtown, New York, NY. Today, shes received several accolades including ranking #1 on the 2021 HERoes 100 Women Role Model Executives, being named Personality of the Year in the Adweek Readers Choice Best of Tech Awards and being recognized as a Campaign Female Frontier honoree. Our Customer Experience Hub empowers everyone to be a CX champion by giving business teams the freedom to explore and action on customer data while helping technical teams extend and enhance existing technology investments to manage data governance, costs and performance. Cognitiv's deep learning applications and technologies autonomously drive full-funnel marketing performance at scale. Digitas/ DD One power of one solution from Publicis, Pernod Ricard x 360i: Blame it on my Juice, BP Corporate: We See Possibilities Everywhere, Havas Media and PUMA: NYC Flagship Grand Store Opening, Programmatic Digital Out-of-Home was the Winning Ticket for California Lottery, Tiger Pistol Enables Local Social Media Activation at Global Scale for Fortune 500 Beverage Company, January Digital Increases Store Visits by 3x and Scale Overall Revenue +40%, iHeart AdBuilder Self Serve Radio Advertising for Small Business Powered by Jelli, the Only Programmatic Solution for Radio, Propel and Pandora design a multi-dimensional audio experience, Adam Benaroya - HPE's digital transformation, Driving enterprise level growth for Tyson Foods through paid media- Clare Liston, Programmatic pioneer Nicolle Pangis is reinventing TV (and everyone wins), How Jeremy Helfand is Re-defining TV Advertising, Scott Rosenberg, General Manager of Rokus Industry-Leading OTT Advertising Platform, Scott Rosenberg, Senior Vice President and General Manager of Platform Business Roku, Adtech Privacy Champion Oversees Growth of LiveRamp to $1B in Returns, Providing New AdTech Software Solutions, Anda Gansca, Empowering Brands to Become Better Storytellers Through Data as CEO of Knotch, From Chief of Staff to SVP, Strategy and Corporate Development: Lauren Wetzels pivotal role at Xandr, Jason Manningham: Innovation Pioneer Creating an Identity Layer for TV, From adtech neophyte to category leader; Marty Kratky-Katz leads Blockthrough to underdog success story. "Bounteous is becoming a fast leader in the future of commerce, so we're excited to be recognized by AdExchanger for our co-innovation work, said Jon Reily, SVP of the Commerce Center of Excellence at Bounteous. In this talk, Oz Etzioni, CEO of Clinch, the leading personalized advertising company, will not only point the way to a better future for advertising, hell show you a new technology that businesses like yours are using today to make those promises a reality. AdExchanger has announced the winners of the 2020 AdExchanger Awards, the leading global recognition program honoring excellence in digital marketing. So the way I keep on the pulse of Adtech is simply to live! 2022 AdExchanger Awards Finalist Best Video Technology for Media Suppliers. Congratulations to the 2022 AdExchanger Awards winners. Contact Information: Tina Mulqueen tina@kindredpr.com 775-544-5131. Jude Children's Research Hospital & Media.Monks, Best Overall Use Of Programmatic In A Marketing Campaign, Best Diversity, Equity, And Inclusion Initiative, The AdExchanger Award: Overall Excellence In Programmatic Media, Best Data or Measurement Strategy By A Marketer, ALSAC/St. View the list of winners and finalists here. As agencies emerge as strategic partners to clients, they must guide clients in new fields, from connected TV to commerce to AI to a world without third-party cookies. The original. Finalists include Disney, New York Times Advertising, Future Publishing, The Wallstreet Journal/Barron's Group, Vox Media and Samsung, among other industry-leading brands. Pratt holds a Bachelor of Arts in Economics from Denison University impact on diversity and inclusion in teams. We apologize for any attendee who wants one author Douglass Rushkoff, so long as we join Team.. Otherwise known as people, industry leaders, researchers and analysts on both the buy and sell-side of media... 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