[10] Tom Braniff's wife, Bess Thurman Braniff, also died in August 1954, of cancer. Thomas Elmer Braniff created a Mexico-based airline, Aerovias Braniff, in 1943. It became the flagship of the fleet and would fly the airline's inaugural flight to London in 1978, the airline's 50th anniversary year . AIRLINE. The route was called the Banana Run because Braniff's pilots made agreements with the banana producers in Panama to move their bananas to the United States to sell. However, at the same time, the company retired four to six older jets each year. All three carriers entered into the agreement for the purpose of promotion of Concorde in the United States and around the world. [1], On December 28, 1934, Braniff purchased Dallas-based Long and Harman Air Lines, that operated passenger and mail routes from Amarillo to Brownsville and Galveston. [1] The Douglas DC-8s were aging, and there was speculation whether new Boeing 757s, Boeing 767s or Airbus A300s would replace the long range DC-8-62s (which flew Braniff's South American routes including nonstops from Los Angeles and New York City to Bogota, Colombia and Lima, Peru as well as nonstops from Miami and New York City to Buenos Aires)[18] with McDonnell Douglas MD-80s possibly being introduced on shorter routes. In the fall of 1930, Tom and Paul Braniff once again founded a new airline called Braniff Airways, Inc., which was organized on November 3, 1930, and began service on November 13, 1930, between Oklahoma City and Tulsa and Oklahoma City and Wichita Falls Texas. Until 1980, Braniff was one of the fastest-growing and most-profitable airlines in the United States. The joint Braniff Airways, British Airways & Air France services 1979-1980. Aerovias Braniff operated from Nuevo Laredo, Mexico, to Monterrey and Mexico City. Braniff Realty, Inc., continued to operate the Airline's airport facilities including Braniff's Terminal of the Future at Love Field, until it was sold to American Airlines in 1996. Braniff. Braniff reported an 80 percent increase in business during the life of the campaign in spite of an economic downturn the following year. During the domestic flights, the Braniff's registration numbers were affixed to the fuselage with temporary adhesive vinyl stickers. Today this video's topic is about the 707 of Braniff International. Implementation of this program turned the Concorde program into a profitable as well as prestigious venture.[1][23]. FSX Braniff International Boeing 727-200. Let us know what you think of the site and tell us what features you want to see next. At Girard's recommendation the old livery was dropped in favor of a single color on each plane, selected from a palette of rich and iridescent hues like "Chocolate Brown" and "Metallic Purple." It served its purpose as Braniff's name recognition increased worldwide. Braniff International Airways; IATA BN: ICAO BNF: Callsign BRANIFF: Airline Full Name: Braniff Airways, Inc. Country: United States: Airline Founded : May 1928: Started Operations: 20 Jun 1928: Ceased operations: 12 May 1982 Package express and air freight service was added to the list of Braniff services on September 1, 1929, and included Dallas Love Field.[3]. ), plane photos for planespotters, flightlog database, aviation news, aviation store. Braniff International Airways (1928) (Dallas Love Field) is set to see a fourth attempted resurrection, this time through Braniff International (St. Louis Lambert International), a subsidiary of Braniff Holdings, Inc.According to its launch plans, the rejuvenated Braniff is looking to start operations early next year. This site is dedicated to flight simulator enthusiasts around the world who share a common love of both aviation and the airline formerly known as Braniff International Airways. V6E 4A6 // KISS PR Brand Story PressWire // New York, New York--(Newsfile Corp. - February 28, 2023) - WHY: Rosen Law Firm, a global investor rights law firm, reminds purchasers of the securities of Southwest Airlines Co. (NYSE: LUV) between June 13, 2020 and December 31, 2022, both dates inclusive (the 'Class Period'), of the important March 13, 2023 lead . "All key indicators have leveraged a favorable decision to move forward as . [1], To begin the overhaul of Braniff's image, Lawrence hired Jack Tinker and Partners, who assigned advertising executive Mary Wells later Mary Wells Lawrence after her November 1967 marriage to Harding Lawrence in Paris as account leader. The 727s had been selected before Lawrence's arrival, but no orders had been placed. These planes were the "quick change" (B727-100C) model, with a large freight loading door on the left side just aft of the flight deck. Braniff featured one of the youngest and most modern fleets in the industry. Tom's son, Thurman Braniff, was killed in a training plane crash at Oklahoma City in 1937, and his daughter Jeanne Braniff Terrell died in 1948 from complications of childbirth. By 1984 it had become the largest commuter airline in the world and operated a fleet of 12 DC-3s along with Martin 404s, YS-11s, Embraer Bandeirantes, and a huge fleet of Cessna 402s During its 60 years Braniff flew over 420 planes consisting of 23 different types. Braniff Airways Fleet of B747 (History) - Aviation website for aircraft and airline information (flight, photo, travel, fleet listing, production list of Airbus Boeing Douglas Embraer Dash, ATR, Sukhoi, Saab. World Airways (4) Model Kits (136) 1:200 Hasegawa Kits (92 . The new service operated nonstop between Kansas City and Tulsa and additional new cities were added in early 1931. In 1965 Braniff's fleet was about half jet, comprising 707s, 720s and British Aircraft Corporation BAC One-Eleven jetliners. Textures only, requires base model (TOM7272.ZIP or TOM7271.ZIP). Code. Braniff International (Braniff) was a Dallas, Texas-based airline that operated (in one form or another) from 1928 until its bankruptcy and eventual closure in 1982. Other U.S. airlines that flew the 747 to Hawaii included Northwest Orient and Braniff. 192830, after company was sold to Universal Aviation of St. Louis, Missouri, in April 1929. The trijet was the key aircraft in the 1971 Fleet Standardization Plan that called for three aircraft types: the Boeing 727 primarily operated on domestic services, the Boeing 747 for Hawaii, and the Douglas DC-8 for South America. Blue/Light Blue. Braniff was allowed to operate a charter service in Mexico for a brief period in 1947 but that was also discontinued and service was not commenced again until 1960[7]. [36][37], The original airline company continues today as a retail, licensing and branding firm. Beginning in 1951, flights to South America stopped at Miami, but Braniff did not carry domestic passengers between Dallas and Houston and Miami.[3]. Jeanne Braniff's child died two days after birth and her husband Alexander Terrell died a year later in 1949.[1]. Braniff is one of only two heritage airlines that continues to control its own intellectual property and other assets with Pan Am the other. However, the driving force behind Braniff's problems were the unprecedented rise in fuel costs, which topped 104-percent increase during 1980 and the erosion the company experienced as large carriers such as United, Delta and American along with new low-cost startups began taking Braniffs key routes that were protected prior to deregulation. Free shipping for many products! Passenger traffic increased in the 1960s and 1970s, but the airline remained a small one that . The 'Parked' status corresponds to planes which have not flown for 20 days but of which we have no information that they have left the operator's fleet. Eventually, the Driskill was sold to the Lincoln Hotel Corporation in 1985. In early 1935, Braniff became the first airline to fly from Chicago to the U.S.Mexico border. By the end of 1930, the airline had added new service to its route map and employed six people and the new service between Tulsa and Kansas City had increased system route mileage to 241 miles. Acker had stated in a 1964 study that Braniff's conservative management was hampering the growth that the "jet age" required, in part by cash purchase of new planes instead of financing them, diverting working capital from growth initiatives. Over the next 15 years, his expansion into new markets combined with ideas unorthodox for the airline industry led Braniff to record financial and operating performance, expanding its earnings tenfold despite typical passenger load factors around 50 percent. Pucci used a series of nautical themes for crew uniforms for flight attendants, pilots, ground and terminal personnel. In early 1982, Braniff Chairman Howard Putnam decided to sell the Latin American Division. With Johnson things became highly political and came to a head with the 1968 Transpacific Route Case. In 2017, Delta Airlines, which also flew the 747 in Hawaii, became the last U.S. airline to use that aircraft. Braniff International lauded the CAB's quick decision as the carrier had stated that because of its tenuous cash position that it might have to shut the routes down if an agreement was not approved. Braniff International Airways Fleet Details and History. Howard Putnam implemented a one-fare-structure plan called the Texas Class Campaign. Braniff's fuel bill increased from $200 million in 1978 to more than $400 million in 1979, with 25 percent of this increase a result of increased flying but 75 percent was solely due to the rise in fuel costs around the globe.[1]. An increase in mail subsidy, requested by Mr. Braniff before his death, was granted in 1954, and the company returned to profitability. 1k followers. Braniff International maintained that it was hemorrhaging cash and that it could not continue to operate the money losing South American system. Braniff Executive Vice President Charles Edmund Beard became the first non-Braniff family member to assume the role of president of the airline after Tom Braniff's death. Braniff (9) Capital Airlines (1) Continental (13) Delta Air Lines (49) Empire Airlines (1) US F thru O (94) FAA (3) Frontier (17) . Braniff Place World Headquarters, which the carrier occupied until December 15, 1983, on the west side of DFW Airport eventually became GTE Place, and then Verizon Place.[30][38]. Service was added between Oklahoma City and Amarillo during the Summer of 1929. Braniff's maintenance activities at Dallas Love Field continued to serve its non-Braniff customers and oversaw the maintenance of Braniff's grounded fleet at DFW Airport and Love Field. Braniff quickly expanded its route system to include Kansas City Fairfax Airport on December 5, 1930. It was also called Braniff International Airways from 1948 to 1965. In 1970, Braniff International Airways accepted delivery of the 100th Boeing 747, the first of 12 in its fleet. However, deregulation of the airline industry was introduced in October 1978, and Braniff as well as many of the United States' major air carriers were caught in a peculiar predicament as a result of the unprecedented change in how airline business was conducted. Braniff Express. IATA survived until 2007. (standard & winglet versions) Includes uncompressed bmp textures as well a layered Photoshop file for Photoshop users. Subsidiaries / Group Airlines. [1] The operating loss was $39 million in 1979, then $120M in 1980 and $107M in 1981. This plan would lower operating costs. The new "jelly bean" fleet consisted of such bold colors as beige, ochre, orange, turquoise, baby blue, medium blue and lemon yellow, and lavender. Service was inaugurated in March 1945, after the carrier received its operating permits from the Mexican government. However, the return flight was delayed several hours for thunderstorms in the area. According to information from Captain George A. Stevens: "Mr Braniff was on a hunting expedition with a group of important citizens of Louisiana. The key advertising slogan was "When you got it flaunt it. The pride of the fleet was a pair of jets painted by legendary artist Alexander Calder - a DC-8 in the orange and red of South America, celebrating Braniff's large portfolio of routes there, and a 727 with patriotic red white and blue streaks to mark America's 1976 bicenntenial (although it had its detractors - one crew from a rival . In the program's first month in operation, December 1981, Braniff's revenues dropped from slightly over US$100 million per month to US$80 million. The DC-3 had just entered the fleet in December 1939. Besides offering its aircraft to the United States military, it also leased its facilities at Dallas Love Field to the military, which became a training site for pilots and mechanics. Guayaquil Lima (Lima service did not begin until June 18, 1948). However, the Mexican government suspended Aerovias Braniff's operating permits in October 1946, under pressure from Pan American Airways, Inc., and merger of the two carriers was not approved by the CAB. British Airways became concerned at the unprofitable stance that Concorde had taken and as a result of the Braniff interchange critical studies were begun to determine how to make Concorde profitable. [1] The last Braniff MAC charter associated with the Vietnam War was flown in 1975. Due to the American noise regulations, Concorde was limited to Mach 0.95 yet flew at slightly above Mach 1.[1]. C. RTW777 Info. Paul R. Braniff died in June 1954 from complications from pneumonia and from throat cancer. Welcome back to another video! Had Braniff's fuel increased in 1977 by 94-percent the company would have reported a loss of nearly US$100 million, which would have been catastrophic for any airline.[2]. Because of the war, they could not fly their produce out of the country but Braniff devised at least a small way to assist the growers. Beard gathered Braniff employees together at the Braniff hangar at Dallas Love Field on January 18, 1954, to announce that the airline would move forward and assured the public that the airline would continue. After the merger Braniff operated 75 aircraft and over 4000 employees, including 400 pilots. Name. Mr. Braniff had applied to the federal Civil Aeronautics Board (CAB) for authority to merge Aerovias Braniff with Braniff Airways, Inc. In August 1935, Paul Braniff left to pursue other opportunities and Charles Edmund Beard placed in charge of daily operations. Braniff flights at Dallas-Fort Worth International Airport that morning were suddenly grounded, and passengers were forced to disembark, being told that Braniff was no longer flying. It also operated two Grumman SA-16/ HU-16 Albatross . The domestic flights often had no more than 15 passengers on average for each flight while Braniff's Boeing 727 flights were filled close to the capacity despite being 20 minutes slower than Concorde. [26], In 1979, international hubs were created in Boston and Los Angeles to handle expected increases in travel outside North America while international service was increased from Dallas/Fort Worth. Mr. Description. Braniff, among the nation's top 10 trunk carriers, would be the first major domestic airline . Concorde service proved a loss leader but it provided excellent marketing and promotion that created continued brand awareness around the globe for Braniff. This key premise was highly successful. Of . Mr. Thayer had been extremely vocal about Braniff's critical position if deregulation were to take affect. Former Braniff president Russel Thayer was elected as vice chairman of the board, William Huskins as executive vice president, Neal J. Robinson as executive vice president of marketing, and Edson "Ted" Beckwith as executive vice president of finance. Braniff had saved the historic Driskill from demolition in 1973 and purchased the entity outright in February 1975. Eastern had been trying unsuccessfully to obtain authority to fly to South America since 1938, and would operate 24 weekly flights from Miami, two from New York, and one from New Orleans to west coast South American cities that Braniff mainly served.[1]. Passengers holding Braniff tickets will be able to fly on other airlilnes, although on a standby basis. Argentine President Juan Pern and his famed wife Evita Pern participated in the festivities at the Palacio Casa Rosada in Buenos Aires. Subseries 2. includes a narrative history of Mid-Continent Airlines and Panagra Airlines. These companies included Braniff Air Lines, Inc., Paul R. Braniff, Inc., Braniff Airways, Inc., Braniff International Hotels, Inc., and Braniff International Corporation. In 1930, the company was bought by the Aviation Corporation (AVCO) which was the predecessor of American Airlines.[4]. About This File. They were returning to Shreveport from a small duck hunting lake near Lake Charles, Louisiana, in a Grumman Mallard aircraft with no deicing system. In 1969 the Lockheed L-188 Electras were retired, making Braniff all jet. Green/Light Green. The airline's main asset is its fleet of about 70 . These posters are therefore not placed in the public domain but have instead undergone copyright restoration in the United States. Ceased operations. Braniff Airways, Inc., operated as Braniff International Airways from 1948 until 1965, and then Braniff International from 1965 until air operations ceased, was an airline in the United States that once flew air carrier operations from 1928 until 1982 and continues today as a retailer, hotelier, travel service and branding and licensing company, administering the former airline's employee pass program and other airline administrative duties. Charles Edmund Beard led Braniff into the jet age. King, a former Braniff vice president; two-thirds of the airline's executives came from Braniff, and even its office furniture was Braniff surplus bought at the airline's bankruptcy liquidation sale. The new fleet carried such colors as beige, ochre, orange, turquoise, baby blue, medium blue, lemon yellow, and lavender/periwinkle blue. Later uniforms and accessories were composed of interchangeable parts, which could be removed and added as needed. . The Douglas DC-8-62 fleet was flown from Miami to Dallas Love Field and stored until new owners could be found.[1]. This plane, dubbed "747 Braniff Place" and "The Most Exclusive Address In The Sky", was Braniff's flagship, and it flew an unprecedented 15 hours per day with a 99 percent dispatch reliability rate over the Transpacific long route. With an approved bankruptcy reorganization agreement with Hyatt Corporation a new Braniff, Inc., would be created from the assets of Braniff Airways, Inc. and Braniff International Corporation and would begin operations on March 1, 1984. [1], Troy Post hired Harding Lawrence, executive vice president of Continental Airlines, who was responsible for a 500 percent increase in sales at the Los Angeles-based carrier during his tenure, as the new president of Braniff International. Nicknamed the "jellybean" fleet, the new colors included turquoise, lemon yellow and lavender. As part of this campaign, some Boeing 727s were divided into Braniff Premier Service (traditional First Class service) and Coach Class. He favored a small "BI" logo and small titles. From two competing charter services formed in Anchorage, Alaska, in 1932, Alaska Airlines has grown into the fifth-largest airline in the United States. It is an add-on for Microsoft Flight Simulator 98. First on the agenda was to overhaul Braniff's public image including the 1959 Red and Blue El Dorado Super Jet livery which Wells saw as "staid". Girard designed an extensive line of furniture for Braniff's ticket offices and customer lounges. Both operated until January 1974. . During 2017 and 2018, some of the original Braniff companies were reinstated for historical purposes and administration of Braniff's intellectual property assets including those of Mid-Continent Airlines, Pan American Grace Airways and Long and Harman Airlines, Inc. Braniff International Airways was an American carrier that ceased operations in 1982. . In fall 1981, Braniff Chairman John Casey was told by the Braniff board that a new president needed to be found to try to curb Braniff's mounting losses. The Ultra Look was an integral part of Braniff's new Elegance Campaign, which was designed to herald the maturing of Braniff, as well as the look and feel of opulence throughout the airline's operation. Braniff is spearheading the efforts to preserve the history of Braniff International, Braniff boutique, Braniff airways Inc., Braniff Airways Foundation, and Braniff International Hotels, and providing, Licensing Opportunities by collecting, preserving, promoting, and protecting the carrier's legacy Art to complement the color schemes was flown in from Mexico, Latin America, and South America. Former Airlines' Historical Sites. After months of negotiations Braniff acquired Mid-Continent Airlines, a small Kansas City-based trunk line, on August 16, 1952. Braniff's Hostess College, built in 1968 and designed by Pierce, Lacey and Associates, was a training school where the airline would "turn the girl next door into a truly cosmopolitan lady." The training facility was a five-story building, dating back to 1968, and encompasses 59,925 square feet on nearly 1 acre at 2801 Wycliff Ave., next . In early 2015, the private Irrevocable Trust that owned and administered Braniff's intellectual property and certain other company assets since 1983, released the assets to a private entity associated with the Trust, which founded a series of new Braniff companies that were incorporated in the State of Oklahoma, for historical purposes and for administration of the Braniff trademarks, copyrights and other intellectual property. With the addition of the South America route system, merger with Mid-Continent Airlines, and reduction in mail subsidy on the Mid-Continent system, Braniff International Airways recorded a US$1.8 million operating loss during 1953. Go PREMIUM to remove Ads. Universal Airlines and Braniff Air Lines, Inc. Mary Wells and "The End of the Plain Plane", The Airfix model is cited and illustrated at the, Last edited on 28 February 2023, at 08:43, was an airline in the United States that once flew air carrier operations from 1928 until 1982, Braniff International Airlines, Inc. in 199192, Braniff International Airways destinations, List of Braniff International Airways destinations, List of defunct airlines of the United States, "Concorde Flights Between Texas and Europe End; Big Dreams at the Start $1,447 for Flight to Paris", July 1, 1979 Braniff International route map, October 28, 1979 Braniff International system timetable & June 1, 1980 Braniff International route map, October 28, 1979 Braniff International system timetable, THEIR INSPIRATION OF ENTREPRENEURSHIP WINS HONORS, May 1, 1981 Braniff International route map & 1981 Braniff International advertisement, "Daily 747s Nonstop to Bogota", "U.S. Oks Eastern's Route Sale American Airlines To Pay $349 Million". 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